Sometimes you need to make a strong case for something you want to do. Whether it is convincing your parents that they should let you go on a vacation with a friend or trying to get your little brother to help you with your chores, honing your ability to be cogent (see definition and pronunciation below) can be extremely valuable.
In the work world, the ability to put forth a cogent argument also pays off. For example, lawyers win more court cases, politicians earn more votes and salespeople make more sales.
Cool word vocabulary question of the day: In what other areas of life is it important to have the ability to make a cogent argument?
COGENT: Convincing as a result of clear and forcible presentation, relevant.
Click to hear the pronunciation of cogent:
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